Who Cares What You Believe?
What's The Impact?
I have to admit that I'm a bit of a contrarian on this point. To be clear, there's nothing wrong, and in fact, there's a lot right about articulating what you believe in. It's just that I'm not sure it has much impact on what people actually do every day. And isn't that what we should care about most? Let me show you what I mean and offer an alternative.
- We believe that our people are our greatest asset.
- We believe in continuous improvement.
- We believe in personal service.
- We believe that our customers come first.
The Missing Link
Behaviors are actions. They're something we do. And because they're clear and concrete and observable, they're much easier to guide, coach, teach, and provide feedback on. We call these behaviors "Fundamentals" because we think they're fundamental to success.
The more plainly we can describe the Fundamental behaviors that lead to success, the more easily we can teach them, and the more easily we can get our people to do them consistently. And the more they do them consistently, the more we achieve. And isn't that the point? To achieve high performance.